530 percent

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$ 700 million acquisition of any new PPS Gong Yu Love Fantastic Art CEO
Chinese online video industry formally announced yet another blockbuster deal. Baidu today announced $ 370 million acquisition of PPS video services, video services and PPS Fantastic Art and love merge. After completion of the merger, Gong Yu (microblogging) will serve as the new love Fantastic Art Company CEO, is responsible for the unified management of the new company. PPS founder Zhang Hongyu, Xu Weifeng (microblogging) as co-president responsible for PPS and new business development. Merger tremendous synergy. Love Fantastic Art PPS jointly owned with gene technology for the realization of love Fantastic Art Media gene to have a solid foundation of technology companies in fact, Baidu announced today the acquisition of PPS has long been a sign. May 6 afternoon, Baidu's video site Fantastic Art Love revealed to the media, at 17:30 on May 7 major events will be held media communication will be. According to informed sources, PPS, CEO Xu Weifeng year in Beijing. Artesyn Technologies yesterday to predict in advance the acquisition occurred on an advertising company CEO is optimistic about the acquisition, said Youku, potatoes are faced FMCG, automotive and other brand advertisers, advertisers after the merger can only choose one, resulting in Potatoes decline. For the love of Fantastic Art, the integration will not face this problem,Ugg Boots Sale, nor a simple sum of revenue, may also be in the ad inventory, ad type,cheap ugg boots for sale, etc. to produce a qualitative leap in love Fantastic Art team has initial contact with the PPS
Video industry has more than mergers and acquisitions, merger Youku potatoes, everyone acquired 56 net. However, Youku and potatoes after the merger has been in effect uncertain state, which also makes the industry consolidation have concerns. Xu Weifeng last September spoke of the lessons integrate Youku potatoes,ugg sale uk, said that if the merger does not solve the problem, but also weaken the competitiveness, will be very uncomfortable love Fantastic Art and the PPS integration is also worried about the outside world, PPS will be the next potatoes. More video industry CEO publicly Artesyn Technologies, said, clients, and web pages are two different modes, it seems complementary to each other but they have not the same DNA. In the early integration, PPS senior management team and key employees may leave the inevitable pains PPS M & A transactions in Baidu insider Artesyn Technologies frankly, every industry mergers and acquisitions will inevitably lead to separation pains, however, Youku and potatoes structure, business distribution coincidence rate of 80%. Such as making home-made drama, Youku 80 people, 80 people potatoes, integrated together probably do not need 8,080 people may only need these 80 people. PPS is not the case with potatoes, PPS relatively pure, product technical staff based in other sectors is relatively simple, very easy to integrate in particular, for the love of Fantastic Art Fantastic Art Technology Products for love and PPS is also very important. PPS management are a technical background, there is a good technology, based on this consideration, the combined love Fantastic Art PPS management will also be retained, the integration process will make the greatest efforts Gong Yu and PPS management staff to communicate and avoid lost love Fantastic Art with internal PPS are optimistic for the acquisition. Another one involved in the transaction, according to insiders, PPS stronger than the client, love Fantastic Art Strong at the website end, the two sides complement each other is very strong, not as outsiders imagine integrating so complicated, both sides need only a month's time it can be advertising, open up the back-end technology, the integration of speed will rise more than outsiders imagine PPS PPS has been low-key diffusion Baidu acquisition news. There are rumors, PPS was sold to Baidu in the process, PPS founder Ray did not participate in decision-making capacity, accounting for 12% of the shares he had no longer the company's core decision-making, and love Fantastic Art personnel to be stationed PPS, PPS original Staff positions are descending First, people may feel dissatisfied with the length of time the user to override the acquisition of core indicators PPS
Baidu has been in contact with the PPS year. Venture capital is an active promoter of trade, PPS one of the investors, Qiming Venture Partners JP Gan has said that with PPS has been developed to a certain scale, to take any action can be understood capital. Why, then, Baidu will acquisitions PPS? Why This acquisition will continue for so long?
A person familiar with Baidu on the Artesyn Technologies, said, Baidu want to love Fantastic Art seize large network video market, its core indicators are forging ahead and grab more market favorably cool potatoes. Baidu Fantastic Art Love repurchase shares last year after the Fantastic Art of love greater support. If that love Fantastic Art video may occupy more resources in web search, video search occupy less resources, Baidu holdings, love Fantastic Art increase in video search field of promotion efforts. Love Fantastic Art with Baidu, Baidu music more linkage, however, burn video industry is still very, very competitive, Youku potatoes after the merger despite many challenges, still living in the video industry arena boss status, love Fantastic Art in brand accumulation aspect is not dominant, in order to quickly win, fastest shortcut is acquired. Baidu idea is to help love Fantastic Art acquired one, so that love Fantastic Art Youku potatoes quick contend with internal Baidu involved in the transaction have pointed out that the acquisition of PPS for love Fantastic Art has several value addition, PPS flows, help to help Aiqi Arts consumed ad inventory. Video sites generally do not go out advertising consumption,Ugg Boots Outlet, that is too much targeted delivery to customer requirements, such as Unilever, only to hit the north of Guangzhou, other customers are only required north of Guangzhou, according to the video websites sell advertising CPM, which leads to first-tier cities video sites traffic is tight, ad inventory shortage. PPS integration can help put love Fantastic Art consumption nationwide customers, and quickly upgrade the new company's revenue for the love of Fantastic Art,Ugg Boots, PPS value in itself, a user coverage, a long-time user, which is the core of the two measurement Network video-value data indicators. PPS client had previously claimed that the cumulative installed capacity reached 500 million, a multi-million monthly active. Separate data showed that in October 2012, PPS installed capacity in the mobile terminal break 10 million, accounting for one-third of the industry, the mobile market is expected to total Pageviews Pageviews 2,530 percent, at 70,150% annual growth of about addition, PPS flow Liquidity means the relative abundance of its revenues primarily include advertising revenues and user fees in two parts, of which two-thirds of advertising revenue, the game-based user fees paid one-third of revenue, which revenue is estimated at two hundred million more than last year . These are undoubtedly willing to let Baidu priced acquisition.
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